The China Import and Export Fair, also known as Canton Fair, is the largest and oldest trade show in China. Hence, if you’re planning to import goods and supplies, this is an event you wouldn’t want to miss!
If you’re attending the Canton Fair for the first time, things can easily get hectic and overwhelming. But if you’re able to understand the layout of the event, schedules, exhibits, and routing options, then, you’ll likely have a much better time during the expo.
If a couple of those things are still confusing to you, this guide will help you navigate the fair and make the most out of your trip.
What Happens in the Canton Fair?
Held twice a year in Guangzhou, during spring and autumn, the Canton Fair attracts over 200,000 exhibitors and buyers from all over the world each session. A staggering feat on its own. From our experience, more people tend to go during the autumn seasons, though, you’re guaranteed to see a lot of traffic on-site either way.
For starters, here’s when and where the Canton Fair is being held each year:
- Location: Canton Fair Complex, No. 380, Yuejiang Zhong Road, Guangzhou, China
- Spring session schedule: Kicks off around April/May
- Autumn session schedule: Kicks off around October/November
The Canton Fair Complex is one of the largest convention centers in the world at 1,131,000 m2 (12,174,000 sq ft). It is also home to the China Foreign Trade Centre, the organizer of the Canton Fair and other trade exhibitions in China.
Meanwhile, each session is notably divided into three phases, which include 4 to 5 days per week. Each phase features its own set of broad categories to manage traffic and help attendees plan well in advance.
You may refer to official announcements from the organizers to learn about the updated schedules and categorization. In the meantime, you can also scout some of the most trusted Chinese manufacturers via Konektii, which has over 21,000 Chinese suppliers on their database.
For the most part, guests who attend the Canton Fair look to the expo for the best trade deals and networking opportunities.
Why is the Canton Fair Important?
The Canton Fair is a global platform that brings together traders worldwide. It’s a perfect place for attendees to explore business opportunities, exchange ideas, and learn multicultural trends.
SMEs can also leverage the expo to establish new business partners, source products, and grow their businesses. Then, of course, the event boosts Guangzhou’s economy and many local traders.
What are the Phases of the Canton Fair?
Canton Fair Phase 1
The first phase mainly showcases industrial products and high-tech machinery.
- Electronics and Household Electrical Appliances: TVs, audio equipment, home appliances, etc.
- Lighting and Electrical: LED, solar, and other lighting products, batteries, and energy-saving products.
- Vehicles and Two Wheels: Automobiles, motorcycles, bikes, spare parts, and related accessories.
- Manufacturing: Large and machinery, doors, tiles, windows, raw chemicals, dyes, fertilizers, etc.
- Hardware: Hand tools, power tools, construction hardware, fasteners
Canton Fair Phase 2
For the second phase, there’s a broad focus on houseware, gifts and decorations, and furniture.
- Houseware: Kitchenware and tableware, ceramics, and household items.
- Gifts and Decorations: Promotional gifts, holiday gifts, handicrafts, home decorations, gardening.
- Building and Furniture: Furniture, stone and iron products, sanitary and bathroom equipment.
Canton Fair Phase 3
- Home Textiles: Carpets, tapestries.
- Fashion: Clothing, shoes, cases and bags, accessories, textile raw materials, sportswear, underwear.
- Stationery: Office supplies and equipment, art materials.
- Health and Recreation: Health and wellness products, medical devices, food, pet products, personal care, beverages, toiletries.
Can Anyone Go to Canton Fair?
The Canton Fair is a trade-only event. Therefore, it’s not open to the public. But, business professionals from around the world can join if they can meet certain requirements.
3 Things You Need to Attend the China Canton Fair
Invitation from the Canton Fair or a Chinese Company
First off, an invitation is essential for both the visa application and entrance to the fair. You can acquire an invitation letter in a few ways:
- From the Canton Fair: You can apply for an official invitation letter through the Canton Fair’s official website.
- From a Chinese Company: If you are doing business with a Chinese company, they can provide you with an invitation letter.
A Valid Chinese Visa
To attend the Canton Fair, you will need a valid Chinese visa. This typically involves applying for a business (M) visa. You can apply for a visa at a Chinese embassy or consulate in your country.
Registration and Buyer Badge
You need to register and obtain a buyer badge to enter the Canton Fair. Here’s how to do it:
- Pre-registration Online: It is recommended to register online in advance through the Canton Fair’s official website. This can save you time and ensure a smoother process upon arrival.
- On-site Registration: If you haven’t pre-registered, you can also register on-site at the fair. You’ll need to bring your invitation letter, passport, and a passport-sized photo.
After registration, you will receive a buyer badge, which grants you access to the fair. Keep this badge with you, as it will be necessary for entry throughout the duration of the event.
Conclusion: Is Canton Fair Worth It?
Attending the Canton Fair is a unique and rewarding experience, as it affords you access to an extensive range of products and networking opportunities.
You also get to evaluate products in person, which gives you a better idea of how prospective raw materials can impact your own products or projects. Additionally, you can get an inside track on the latest market trends and innovations.
With that said, if you’re looking to do further research on Chinese manufacturers, we recommend checking out Konnektii and its extensive database of over 21,000 trusted traders and suppliers from China.
